Purpose
Vision
Values

Manager SlidesJuly 2026

What is it?

Purpose

Our mission. Why we work. Motivating. Decision-making. The why we exist.

Vision

Desired future business position. 10+ years. Aspirational. Measurable. The what we will be.

Values

The way a company behaves. Demonstrating convictions. The how we behave.

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Why it matters

Well articulated purpose, vision and value statements drive corporate performance.

9.7%

Companies without purpose statements

+60%

16.1%

Companies with purpose statements

  • Organizational alignment & focus
  • Employee engagement & retention
  • More effective recruiting

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Purpose. Vision. Values.

Purpose

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Our purpose

We Are Patterson. We Strengthen The People Who Keep Us and Our Animals Healthy.

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Our purpose

We Are Patterson. We Strengthen The People Who Keep Us and Our Animals Healthy.

a people-first company; our most precious resource

an active and engaged service

our customers; relationships

all of us; our communities; oral health leads to better overall health — the ultimate goal of the care they provide

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Purpose. Vision. Values.

Vision

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Our vision

We will be the most indispensable partner for animal and oral health professionals, guiding them with bold solutions and a personal touch.

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Our vision

We will be the most indispensable partner for animal and oral health professionals, guiding them with bold solutions and a personal touch.

ambitious goal: measurable attributes

market, defined and focused

our offering and approach (advantage)

requires insights and expertise

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Purpose. Vision. Values.

Values

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We are Patterson.

PassionateFocusedPeople-FirstAlways Advancing

We are excited about our business and authentic in our motivation.

PassionateFocusedPeople-FirstAlways Advancing

We deliver results the right way. We are clear on our priorities, set high expectations, and are accountable for our commitments.

PassionateFocusedPeople-FirstAlways Advancing

We build lasting relationships and invest in our team members, customers and partners. We are collaborative, responsive and inclusive.

PassionateFocusedPeople-FirstAlways Advancing

We continually seek fresh ideas and innovative solutions. We challenge ourselves and strive to become better every day.

Putting it all together

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How it all fits together

  • Why we exist and who we serve
  • What we aspire to become
  • Where we’ll focus
  • What differentiates us
  • How we measure success
  • The culture we want to create
Inverted pyramid: purpose, vision, strategies, brand promise, measures of success, ringed by values and competencies

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We are
Patterson

We strengthen the people who keep us and our animals healthy.

We
will be

The most indispensable partner for animal and oral health professionals.

We
are

Passionate. Focused. People-first. Always advancing.

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Purpose

We are
Patterson

We Strengthen the People Who Keep Us and Our Animals Healthy.

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Vision

We
will be

The Most Indispensable Partner for Animal and Oral Health Professionals, Guiding them with Bold Solutions and a Personal Touch.

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Values

We
are

Passionate
Focused
People-First
Always Advancing

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Patterson word cloud: strengthen the people, keep us and our animals healthy, guiding, passionate, people-first, bold solutions, always advancing, focused, most indispensable partner, personal touch